Proposals to combat childhood obesity, including a ban on junk food ads around kids' TV, have been attacked for placing profits ahead of children's health. By Owen Gibson and Rebecca Smithers.
Six-year-old Simon Szalay clutched his Coco Straws defensively as his mother, Eva, explained why she agreed with Ofcom's decision on junk food ads. By Rebecca Smithers and Alexi Mostrous.
4.15pm: Domino's Pizza is set to become the first casualty of Ofcom's junk food ad ban, saying it is "highly likely" to scrap its sponsorship of The Simpsons. By Mark Sweney.
Reaction: Channel Five and Turner Broadcasting have criticised Ofcom's decision on junk food advertising, calling it 'draconian'. By Tara Conlan and Leigh Holmwood.
Reaction: Advertising industry has reacted with alarm to Ofcom's junk food ban, saying that the proposals go much further than originally envisaged and would harm British television. By Leigh Holmwood.